Hey There!
We are Natics. As a skincare brand built for Gen Z, by Gen Z, we know what it’s like to juggle packed days that turn into late nights, always on the quest to achieve and maintain clear, glowing skin. We live it too
—and now, we’re doing something about it.
#FROMFANATICSTONATICS
How We Got Here
Originally a passion project by a group of young, ambitious founders, Natics is grounded in the idea that we can make a difference at any age. We’ve immersed our personal values—inclusivity, accessibility, and sustainability—into the brand from the ground up, pouring our hearts into developing something that we can stand behind. We believe everyone has a right to feel confident in their own skin, and we’re here to help.
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#NATICSFORALL
Our Mission & Values
We provide comprehensive skincare that represents a generation defined by its authentic and individuality. At our core, we are:
Inclusive: We say #NoNaticsLeftBehind for a reason. Everyone’s welcome here, no matter your skin type, tone, or gender.
Accessible: Great skincare shouldn’t feel like highway robbery. Our products are affordable—but that doesn’t mean we’ve compromised on quality.
Sustainable: A clean, clear planet is just as important to us as clean, clear skin. From our eco-friendly packaging to our all-natural ingredients, we’re committed to doing right by our global community.
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#NATICSFANATICSINACTION
What Keeps Us Going
Everything we do is for Gen Z by Gen Z.
We’re not just a brand; we’re a movement.
We want to empower you with skincare that works and makes you feel amazing.
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#THE FUTURE OF NATICS
Certifications & Goals
We don’t just talk the talk; we walk the walk. We’re Natics in action, too. We believe in the highest standards of social and environmental responsibility, which is why we’re working toward B-Corp certification. Additionally, all of our products are already certified vegan and cruelty-free.
Join Our Skincare Community
Now that you know more about us, you probably understand what it means to be a fanatic. If it sounds like you, let’s stick together.
Stay connected, stay radiant, stay NATICS.